Book: Going Ape S#!t by Phil Slade

Science shows us that the one thing that is common between people successful in their finances and their health, is the ability to control their emotions, to keep a lid on things, to refrain from going completely Apes#!t—even when we want to (actually, especially when we want to). Whatever your experience (and we all have some pretty crap experiences), each of us has the power to do something today to make tomorrow better. Sins of the past are immutable and we cannot change them. What we can control is whether or not we let those past experiences dictate our future. Avoid becoming a slave to our experiences and become the master of our destiny. 

Phil’s journey on this little planet has been one full of varied experiences, unfortunate events and fantastic opportunities. In this book, Phil draws on many of his experiences as cautionary tales and humorous anecdotes with which to highlight key psychological insights, boost your emotional intelligence, and give you tangible tools to make your life more successful, harmonious, and meaningful. 

Change ourselves so we can change the world around us. Understand why it feels so good to go Apes#!t at times, how we justify it, and why it never ends as well as when cooler, more responsive heads prevail. By the end of this book you should be able to better:

• Identify your Ape (your emotional, unconscious and automatic reactivity)
• Realise that even a science nerd like Phil is actually very entertaining.
• Understand how emotion and social identity can influence your judgment
• Help others control their Ape
• Control your Ape